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Knowing What You Don’t Know

Stu Perlmeter Leave a Comment

The challenge with business decisions around growth and innovation has always been managing the unknown. In the Covid era, with all the additional uncertainty, the challenge is even more pronounced. The good news is that companies who are pivoting, innovating, and focusing on performance are survivors. If this describes you and your firm, there is the strong likelihood of something good on the other side.

What’s your Pivot?

Stu Perlmeter Leave a Comment

Applying Rigor to New Product or Services Innovation
Virtually every company I know is immersed in some kind of a Covid “Pivot”. For most companies, some part of their value delivery must adapt to our evolving situation. And we see lots of examples, where value delivery becomes digitized.

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Applying Customer Knowledge to Enhance Relationships

Stu Perlmeter Leave a Comment

Loyalty is an emotion, nearly always described as a feeling – of confidence, of trust, of protecting one’s vulnerability, of being ‘somebody’ – a part of the inner circle. Throughout countless conversations, surveys, interviews and general interaction with members of loyalty programs, I can state without hesitation that the #1 driver of loyalty has been “they know me”.

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Strength vs. Growth

Stu Perlmeter Leave a Comment

We have been through an incredible period of a growing economy, rising valuations, customers willing to embrace innovation, and just overall good times.

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Owning Growth: Four Key Success Factors for Innovators

Stu Perlmeter Leave a Comment

Let’s face it, we all want to grow. Regardless of company size or business category, growth is your goal. And yes, you want to be smart about it. Certainly M&A strategies can play a role, but what about organic growth? Whether you are expanding your product or service offerings or entering adjacent markets, before you begin deploying resources around the new opportunity, consider these four critical guidelines: